Common roles
- Data and platform architect.
- AEP or CDP engineer.
- Journey and campaign specialist.
- Analytics and CJA analyst.
- Data engineer for customer data.
Building skills
- Learn the data model and identity first.
- Practise with labs and scenario projects.
- Document your work clearly.
- Prepare for interviews with scenario questions.
For employers
Pair training with a real project and a mentor so new skills are applied quickly.
Frequently asked questions
Can training guarantee a job?
No. Training builds skills; hiring decisions depend on the employer and the market.
Where can teams get capability building?
See our corporate training and Academy pages for formats and enquiries.
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