What we help with
Identity strategy
Namespaces, primary identities and linking rules.
Profile design
What belongs in the profile versus the data lake.
Quality checks
Merge, duplicate and coverage monitoring.
Use-case alignment
Profile content shaped by the audiences and journeys you need.
How an engagement runs
- Define use cases — start from decisions the profile must support.
- Design identity — namespaces, graph and profile model.
- Validate — test samples and edge cases.
- Operate — monitor and adjust.
Scope, delivery model and pricing are agreed per engagement. Product availability depends on your Adobe licences. Infinite360 is independent and not an Adobe partner.
Frequently asked questions
Do we need every source in the profile?
No. Include what your use cases need and keep long history in the warehouse.
How do you check identity quality?
With sampled profile reviews, coverage and duplicate metrics defined during design.