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Turn customer data into intelligent experiences
Adobe MarTech consulting and training for AEP, Real-Time CDP, Journey Optimizer, CJA and Agentic AI — for enterprise teams and professionals.
Consulting & advisoryAdobe MarTech consulting services
Adobe MarTech consulting: Adobe Experience Platform, Real-Time CDP, Journey Optimizer, CJA, Web SDK, data engineering, Agentic AI and advisory.
AJO consultingAdobe Journey Optimizer (AJO) consulting
Adobe Journey Optimizer consulting: event and audience journeys, decisioning, suppression, frequency rules, testing and measurement.
CJA & Adobe AnalyticsCustomer Journey Analytics (CJA) consulting
CJA consulting: connections, data views, cross-channel analysis, Adobe Analytics migration, attribution and executive reporting.
EngagementAdobe Campaign and Marketo Engage consulting
Adobe Campaign and Marketo Engage consulting: lifecycle design, lead management, scoring, CRM alignment and integration with AEP.
Infinite360 Tech AcademyAdobe MarTech + Agentic AI career accelerator
Live online Adobe Experience Platform course: AEP, RTCDP, AJO, CJA, Web SDK and Agentic AI training with projects, labs and interview prep.
Capability buildingCorporate Adobe MarTech training
Corporate training for enterprise and SI teams: tailored AEP, RTCDP, AJO, CJA, data engineering and Agentic AI programs with hands-on labs.
Comparison guideCJA vs Adobe Analytics: use cases and trade-offs
Customer Journey Analytics vs Adobe Analytics compared: data model, cross-channel analysis, identity, implementation with Web SDK, and when to migrate.
IndustriesIndustries we focus on
How AEP, Real-Time CDP, Journey Optimizer and CJA apply to banking and financial services, retail, telecom and hospitality.
FAQFrequently asked questions
Answers to common questions about Infinite360 consulting and training, Adobe Experience Platform, Real-Time CDP, Journey Optimizer, CJA and Agentic AI.
Let's talkContact Infinite360
Contact Infinite360 about AEP consulting, RTCDP, AJO, CJA, Agentic AI, corporate training or the career accelerator. Form, WhatsApp or call.
SolutionReal-time personalisation across channels
Real-time personalisation on Adobe Experience Cloud: streaming and edge audiences, Journey Optimizer, Target, consent and holdout-based measurement.
SolutionRetention and churn prevention
Retention and churn prevention on Adobe Experience Cloud: risk signals, retention audiences, save journeys in AJO, and measurement in CJA.
PlatformsAdobe Experience Cloud consulting
Consulting across Adobe Experience Cloud: Adobe Analytics, Target, Experience Manager, Campaign, Commerce, Marketo Engage, AEP, RTCDP, AJO and CJA.
AcademyAdobe AEP, Journey Optimizer & CJA: Foundation + Advanced Architecture
Recorded course: Adobe Experience Platform, Journey Optimizer and CJA, then enterprise MarTech and CDP architecture. ₹60,000 one-time.
AcademyAgentic AI & MCP for MarTech
Live weekend track on Agentic AI and MCP for MarTech: agents, governed tools, AEP data context, journey intelligence and an AI copilot capstone.
AcademyJourney Optimizer training
Adobe Journey Optimizer training: event and audience journeys, channels, decisioning, suppression, frequency rules, testing and measurement.
AcademyCustomer Journey Analytics training
Customer Journey Analytics training: connections, data views, Workspace, cross-channel analysis, attribution and migration from Adobe Analytics.
AcademyFree demo sessions
Watch free Infinite360 Tech Academy sessions: career accelerator overview, AEP, RTCDP, AJO and CJA, implementation, onboarding and expert insights.
AcademyMarTech roles explained
What MarTech roles do — marketing operations, RevOps, MarTech engineer, CDP engineer, analytics, journey specialist and architect — and the skills each needs.
AEP Launchpad: Foundations BootcampStart your Adobe Experience Platform journey here
Live 3-hour AEP foundations bootcamp, Sunday evening, 6–9 PM IST. ₹3,000 with a free ₹3,500 interview & certification test series.
Case studiesCase studies: implementation, training and talent
Implementation case studies across banking, airlines, hospitality, insurance, telecom and retail, plus training delivery and contract-hiring models.
Case studiesBanking Customer 360 and cross-sell on Adobe Experience Platform
Banking case study on Adobe Experience Platform: Customer 360, loan-application journeys, cross-sell audiences and governed real-time personalisation.
Case studiesAirline mobile engagement and journey orchestration
Airline case study: mobile app engagement, booking-to-boarding lifecycle and event-based personalisation with AEP and Adobe Journey Optimizer.
Case studiesHospitality loyalty, service journeys and operational analytics
Hospitality and services case study: loyalty profiles, customer service journeys, offer attribution and operational analytics on AEP, AJO and CJA.
Case studiesInsurance policy onboarding, claims and renewal automation
Insurance case study on AEP and Journey Optimizer: policy onboarding journeys, claims updates, retention programs and automated renewal campaigns.
Case studiesTelecom churn prevention and subscriber lifecycle journeys
Telecom case study: subscriber acquisition, churn-risk audiences, network-event personalisation and lifecycle journeys with AEP, RTCDP and AJO.
Case studiesRunning an Adobe MarTech consulting engagement
Consulting case study: discovery, architecture documentation, RTCDP use cases and journey design workshops in a simulated Adobe MarTech engagement.
Case studiesMentor-led doubt resolution and the learner knowledge base
How learner questions on AEP, Web SDK, AJO and CJA are captured, answered with Adobe documentation references and turned into a public knowledge base.
Contract hiringContract hiring for day-one-ready Adobe MarTech talent
Contract AEP, RTCDP, AJO, CJA and Web SDK engineers prepared to contribute from day one through simulator projects, readiness checks and onboarding.
AcademyThe learner recording platform and video library
How Infinite360 Tech Academy learners access recorded batches: folder-based video library, naming standard, learning sequence and onboarding flow.
AcademyFree Adobe MarTech YouTube playlists
Free Infinite360 Tech Academy YouTube playlists on Adobe Experience Platform, Journey Optimizer, CJA, Web SDK and Agentic AI.
GuidesAEP student questions, answered
Answers to real questions from Infinite360 learners on AEP schemas, identity, ingestion, Web SDK, AJO, CJA and consent, with Adobe references.
GuidesWhat backfill months means in AEP and CJA
What the backfill months option means in Adobe Experience Platform and Customer Journey Analytics, and what data it does and does not bring in.
GuidesAdobe Journey Optimizer: campaigns vs journeys
The difference between campaigns and journeys in Adobe Journey Optimizer, journey types you can build, and how data sources feed personalisation.
GuidesAdobe Journey Optimizer: enterprise implementation best practices
Enterprise AJO best practices: data foundation, identity, modular journeys, guardrails, decisioning, consent, channels, testing and monitoring.
Use cases50 real-time MarTech use cases: triggers, flows and KPIs
A library of 50 illustrative real-time and near-real-time MarTech use cases with triggers, solution flows, governance checks and KPIs to measure.
Use casesAdobe MarTech use cases you can implement
Practical Adobe MarTech use cases with triggers, data, journey logic, channels, measurement and guardrails for retail, BFSI, travel and insurance.
Use casesAbandoned cart recovery
Abandoned-cart recovery with Adobe Experience Platform and Journey Optimizer: trigger, data, journey logic, channels, measurement and guardrails.
Use casesNew customer onboarding journey
Design a new-customer onboarding journey in Adobe Journey Optimizer: welcome series, activation milestones, preferences capture and measurement.
Use casesLoan application drop-off recovery
Recover abandoned loan applications with AEP, Real-Time CDP and Journey Optimizer while respecting consent and sensitive-data rules in banking.
Use casesFlight disruption notifications
Real-time flight delay and cancellation notifications with AEP and Journey Optimizer: business events, throttling, rebooking links and measurement.
Use casesInsurance policy renewal reminders
Automate insurance renewal reminders with AEP and Journey Optimizer: renewal windows, risk-based offers, suppression rules and retention measurement.
Use casesLoyalty tier upgrade journey
Hospitality loyalty tier-upgrade journey with AEP, AJO and CJA: progress nudges, upgrade celebration, benefit education and offer attribution.
Find your topicAdobe MarTech topic index: find the page for what you are searching
Find the Infinite360 page for any Adobe MarTech search: AEP, Real-Time CDP, Journey Optimizer, CJA, Web SDK, data engineering, Agentic AI, training and careers.
InsightsCustomer experience and engagement with customer data
How data, identity and journeys shape customer experience and engagement, with guidance on measuring what matters.
AnswersAdobe Experience Platform answers hub
191 short answers on Adobe Experience Platform, Real-Time CDP, AJO, CJA, Web SDK and Agentic AI, each cited to official documentation.
AnswersCited Adobe documentation
The 68 official Adobe documentation pages cited across our 191 AEP, AJO, CJA and Web SDK answers, with the number of answers using each.
AnswersAEP Basics: Platform, RTCDP, AJO & CJA Answers
Short answers on Adobe Experience Platform: what it is, how Real-Time CDP, Journey Optimizer and CJA relate, sandboxes, Edge Network and architecture.
AnswersAdobe Journey Optimizer (AJO): Answers
Answers on AJO journeys, events, conditions, frequency capping, re-entry, offer decisioning, testing, reporting and A/B tests.
AnswersCustomer Journey Analytics (CJA): Answers
Answers on CJA: connections, data views, stitching, Analysis Workspace, calculated metrics, differences from Adobe Analytics and common issues.
AnswersAgentic AI & MCP for MarTech: Answers
Answers on agentic AI for Adobe MarTech: MCP, agents, safe automation, human-in-the-loop, evaluation, cost and enterprise use cases.
AnswersAdobe MarTech Careers & Training: Answers
Answers on learning Adobe Experience Platform: roadmap, prerequisites, projects, interview preparation and how the Academy programs are organised.
AcademyAEP MarTech implementation track: module guide
Module guide for the Infinite360 AEP implementation track: Web SDK, Profile, Intelligent Services, Real-Time CDP segments and Journey Optimizer, step by step.
AcademyModule 07: Adobe Journey Optimizer: Orchestration
AEP implementation track module 07: Build your first orchestrated journey: entry audience, action and exit. Objectives, topics, common mistakes and prerequisite
AcademyModule 08: AJO External Data and Custom Actions
AEP implementation track module 08: Pull external context into a journey and call out to a non-Adobe system mid-journey. Objectives, topics, common mistakes and
AcademyModule 09: AJO: Offer Decisioning
AEP implementation track module 09: Model offers, placements and decision rules, then serve a personalised offer inside a journey. Objectives, topics, common mi
AcademyModule 10: AJO: Event-Based Journeys
AEP implementation track module 10: Trigger a journey off a real-time event instead of audience qualification, for near-real-time use cases. Objectives, topics,
GuidesCustomer engagement architecture: AEP plus agentic AI
Reference architecture for customer engagement with AEP, Real-Time CDP, Journey Optimizer, CJA and agentic AI through MCP, with guardrails.
Use casesAbandoned cart re-engagement for sports and entertainment
Win back sports and live-event fans who leave carts: events, loyalty enrichment, an AJO journey, personalised picks, SMS follow-up and measurement.
Use casesMarTech use cases by industry
Illustrative Adobe MarTech use cases by industry: banking, insurance, retail, travel, telecom, healthcare, hospitality, media, education and more.
Use casesBanking MarTech use cases on Adobe Experience Platform
Ten illustrative banking use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesInsurance MarTech use cases on Adobe Experience Platform
Ten illustrative insurance use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesRetail MarTech use cases on Adobe Experience Platform
Ten illustrative retail use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesTravel MarTech use cases on Adobe Experience Platform
Ten illustrative travel use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesTelecom MarTech use cases on Adobe Experience Platform
Ten illustrative telecom use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesHealthcare providers MarTech use cases on Adobe Experience Platform
Ten illustrative healthcare providers use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesHospitality MarTech use cases on Adobe Experience Platform
Ten illustrative hospitality use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesMedia and streaming MarTech use cases on Adobe Experience Platform
Ten illustrative media and streaming use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesHigher education MarTech use cases on Adobe Experience Platform
Ten illustrative higher education use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesManufacturing MarTech use cases on Adobe Experience Platform
Ten illustrative manufacturing use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesPublic sector MarTech use cases on Adobe Experience Platform
Ten illustrative public sector use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
Use casesSaaS MarTech use cases on Adobe Experience Platform
Ten illustrative saas use cases on Adobe Experience Platform: triggers, components, channels, KPIs and the governance checks to run first.
AcademyHands-on Adobe MarTech projects and capstone portfolio
Six hands-on Adobe MarTech projects for your portfolio: Customer 360, real-time journey, RTCDP activation, CJA, Web SDK and an Agentic AI assistant.
Academy50 Adobe MarTech lesson and webinar topics
Planned 3-minute lessons, 45-minute webinars and 90-minute workshops on AEP, RTCDP, AJO, CJA, Web SDK and Agentic AI, with search phrases and audiences.
AcademyAdobe Journey Optimizer technical best-practices handout
A free 10-point Adobe Journey Optimizer technical checklist: events, re-entry, consent, capping, audiences, testing, environments, governance and measurement.
AcademyAgentic AI + Adobe CDP Weekend Batch
Weekend program for working professionals: AEP, RTCDP, AJO, CJA, Agentic AI and MCP in 16 two-hour sessions with BFSI and retail projects.
AcademyAdvanced Agentic AI + AEP: 30-Hour Lab Series
Thirty one-hour labs on Agentic AI with Adobe Experience Platform: journey agents, MCP pipelines, decisioning, CJA attribution, governance and a CDP capstone.
AcademyAdobe CX Enterprise Agentic AI Bootcamp
Four-week bootcamp on Claude Desktop, MCP and Adobe Experience Platform: agentic AI, AEP data context, journeys and an AI copilot capstone.
AcademyAdobe MarTech SME Batch
Live batch for SME depth across AEP, RTCDP, AJO, CJA, Web SDK, XDM, APIs and MarTech architecture, from strategy to optimisation.
AcademyAdobe Journey Optimizer Live Learning
Live morning sessions on Adobe Journey Optimizer: orchestration, audience qualification, activation, personalisation, validation and measurement.